Day 14: The Big Day

After 13 days of hard work, the day of final presentation arrives!

3:00pm: each team finalizing their set up



4:00pm: cleaning up the mess




After everything has been set up, we had our last group meeting. D’Wayne gave everyone a ‘Confidence Charm’ to boost our confidence before the  presentation, and a ‘Golden Pencil’ to certify that we have officially graduated from the Art Center Pensole Program.



Karen, personnels from footwear industry, and Art Center alumni came in as guests.


And here we go with the presentation!









After the final presentation, D’Wayne thanked everyone’s participation and support to the Pensole program.



Lastly, for a great closure, we went to ‘Downstream’ design studio to celebrate.





Had some great foods along with locally brewed beers and wines, enjoyed all the cool stuff in the studio, and everyone had a chance to chat with our awesome alumni who were present at the studio.

This wraps up the 14 day journey of the Pensole program.

Thank you!



Next “Desk-ination” … Finals


Kalvin Tsui



Alaina Mickes



Vivia Liu



Jae Yang



Kei Yumino



Mariko Iwai



Ari Montanez



Matteo Podovani



Diane Chiang



Ryan Van Noy




Kevin Heidkamp



Chris Yoon



Cerra Teng



Rudy Rummel



Elim Pan



Jiwon Yang



Dali Yu



Ian Dowling



Andy Park



Nick Sharma



Margaret Frye



Tianyi Sun



Kelly Kim



D’Wayne Edwards



Late to class?  Push-ups for Dali…



Finals tomorrow… manage your time and good luck!

“Only 54 Hours Left”


With time winding down the students at Pensole begin to finish up their work. Dwayne begins the morning telling us that we are to treat every minute like it was our last and to be aware of time. “No-Excuses” he says only “54 hours until presentation” make it your goal to be better than the day before.


Throughout the day students work in preparation of the final presentation. Being prepared, and having your research is critical in the final stages of the process.


Written By
Ari Montanez & Vivia Liu

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DAY 11- Progress & Evolution




Today marks day 11 of our trip to Pensole. Over the last four days the once blank walls have transformed, now filled with hundreds of sketches and ideation spanning their entirety.

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Dwayne started the class off again the traditional Pensole way, with a group meeting.

Today’s quote was courtesy of infamous Kung Fu legend, Bruce Lee.

“Adapt what is useful, reject what is useless, and add what is specifically your own.”

After recapping our progress from the previous day, we got started on what we would be attacking today. Refine. Refine. Refine. With only 72 hours left until our deadline, the next three days are going to play a critical part in having an innovative project. We’ve put in the work up until this point, now is the time to really make it shine.




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Guess how many pairs of shoes does D’wayne have?

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As projects continue to evolve and come together, it is time to stay focused and keep our eyes on prize. Things are happening at Pensole. And they are happening quick. With nerves and excitement building around our projects, I think that we are all excited to present this Wednesday!


Cerra & Ryan

Day 10: where wild things are



After enjoying the great Friday Night (The shot, Damian!), we started out with our daily meeting. D’Wayne introduced a quote from Fuchan Yuan: “There are three essentials to leadership: humility, clarity and courage.” He explained how all of three are closely intertwined.



Then we moved on to packaging design for our final presentation. D’Wayne told us the importance of packaging and how it completes the story we are trying to tell. Working on packaging made me feel that the final is near.  Four more days left!

Due to the coming time limit, things are getting wilder here in the Pensole studio …literally.

Today we had…


Another student made a small rock mountain checking his shoes perform.


Then this rope hanging from the wall!



Each student had a meeting with D’Wayne about design directions and we kept working on our design.




We talked with each other to push ideas forward.



Tomorrow is Sunday and of course it is time to keep working!


– Kei Yumino

Day 9: 99-98

Today, we move into the second day of ideation.

“The part you’re doing now is the part they care about the most. This part right now shows your character.” – D’Wayne

DSC01931DSC01934One days work.. this jar will be filled in no time!



Straight after the lecture the crit begins within each group

5 minute presentation, 5 minute crit. To our surprise, this technique is extremely useful. You’re more aware and more responsive when time is limited.





After the crit on round 2, round 3 begins with 6 concepts on 6 pages, not before grabbing lunch though. Going to need a ladder to post up sketches soon..


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“If you knew how hard I had to work to gain my mastery, It would not seem wonderful at all” – Michelangelo

5 more days until the final, still a long long way to go.



Day 8: We put our ideas onto paper








After moving our ideas onto paper we gather and people present their concepts in rapid fire then get feedback from each other for 10 minutes per person. This was a first for many here in the studio and turns out to be a fast effective way to communicate our ideas and receive feedback.



The weather is soooooo nice today! After repeated rainy days we are enjoying the sun as we head out to do some recon at Nike.




After learning how a shoe works we are able to see more detail while getting an idea of what items are available at the retail store.



Every shoe has its purpose.




breakfast as inspiration! D’wayne is right inspiration comes from many places.


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And now we get back to work sketching at the studio. We prepare for another round of the same process tomorrow as we refine our ideas.



-Jiwon Yang-






Day 7: Ahhh! Halfway through!

Today we are halfway through the workshop. Exactly one week until our final. “Anxious? That’s good. You should be.” D’Wayne said. The material knowledge gained in the past two days has inspired the start of our ideation sketches. The horn has sounded and we’re off to the finish.


Today’s book “How to think like Leonardo Da Vinci”


Fill the glass vase with pencil shavings! Let’s see how much this vase gets filled.


“Document your work on the wall. The wall is your diary. When people from industry come in the room, they will look at the wall, and they will look at your sketches”

In fact, team Under Armor was visited by a surprise guest today!


D’Wayne emphasized the importance of communication within each team.  All teams were working closely today, evolving storytelling and reinforcing fact research.  D’Wayne explained, when working in teams we cannot avoid conflicting opinions and compromising. We need to learn how to communicate especially when we disagree.




And yes, watching Portland Trail Blazers play is part of our research. 

Mariko Higaki Iwai


Day 6: CMF Continues! And more!

Today, everyone came early and started doing their work. It feels good to know that everyone knows their time is valuable. Before Suzette’s lecture, D’Wayne gave us a quick morning lecture to motivate and inspire us to understand who we are and what we are doing is a special thing. Designing. Designer:  a person who devises or executes designs, especially one who creates forms, structures, and patterns, as for works of art or machines.


20140429_08414720140429_08421020140429_085534_Richtone(HDR)D’Wayne told us that while we are at Pensole, he would like us to brand ourselves stronger. First of all, it is our obligation to find what you truly like to do if you haven’t found it. Do something you like to do when you wake up in the morning and do something that you are excited about everyday. Ask yourself why everytime. Why are we here? Ask yourself every morning and before you sleep because when you find out why, it will motivate you throughout your whole career. Also he gave us 10 tips on becoming a designer who inspires others. His life lessons are absolutely flawless.20140429_090229_Richtone(HDR)Previously, we learned  about color theory, how to apply colors and materials, fabrics, and textiles. Today we went in much deeper and learned about where colors are from, types of release paper (RP), and how leather we see in the market is manufactured. . Thanks to Suzette, we were able to see and feel materials that we have not seen before. Also for bringing valuable guests, Kathy from Freudenberg and Ruzicha from Krstic.20140429_102315_Richtone(HDR)20140429_113620_Richtone(HDR)Kathy worked on a material called strobe and brought it in to show us during the lecture. It is a material that is used to add structure for a product, like interfacing. Ruzicha was one of the TPU engineer at Nike and worked on numerous soccer cleats. She shared her experience of working at Nike and also informations on old and up to date technology that is being used at current industry. She had full knowledge on thermoplastics and carbon fiber which was great information to know if you are a designer.SONY DSCIt was an awesome experience that Suzette provided us. Suzette showed us valuable information for students who were not aware of how CMF can be the highlight of a product and is the part where it shows overall story of the product.20140429_101847_Richtone(HDR)20140429_102110_Richtone(HDR)20140429_103323_Richtone(HDR)20140429_164909_Richtone(HDR)20140429_12563820140429_130609_Richtone(HDR)20140429_17433420140429_130506_Richtone(HDR) Thank you!
Andy Park

Day 5: Starting CMF’s!

Today was our first day of learning about Colors, Materials, and Finishes (CMF’s). We were given a crash course in color theory, balance, fibers, fabrics, textiles, and materials testing. We also discussed the dynamics of a successful creative triad between the designer, the developer, and the material designer. BlogPic1



We had hands-on experimentation with many different samples and swatches, representing a variety of different materials and finishes.



Suzette shared a few of her favorite books for finding CMF inspiration.



Greg Diharce, a guest speaker from Tiong Liong Corporation, gave us some great insights on the industry, as well as some ideas for our projects. We got a look at some CMF innovations including composite materials for 2016, PU skin applications, and rapid prototyping. He also, very generously, brought along some samples for our material library.



The day ended with more sketching, giving us plenty of practice to dial-in our proportions and hand skills.



Kevin Heidkamp